I’m a Salesforce consultant with a design background: I bring processes, data and AI together in tools your team finds simple.
I started as a web developer and earned a degree in Multimedia and Interaction Design. For years I designed and built websites for companies and professionals (I still do: see some of my work), and that left me with something I bring to every project: thinking first about the people who will use the tool every day.
Today I work on Salesforce end to end, across Sales Cloud, Service Cloud and Marketing Cloud: opportunities and quotes, cases and support, contracts with legal teams, campaigns and journeys, with each customer’s data unified in Data Cloud. I map how your team works, design the solution and take it to production with Flows, Apex and Lightning Web Components. And I add AI where it helps: Agentforce agents and assistants connected to Salesforce via MCP.
What I build has to be used: clear screens, well-designed permissions and processes that truly save time. My badges, certifications and journey are on my Trailblazer profile.
Want to look at it for your team? Tell me about your project or email me at contacto@nicolasalonso.com.ar.
How I can help you with Salesforce
Sales and Service Cloud
Sales, service and contracts in one clear end-to-end flow: from first contact to after-sales, without side spreadsheets.
What’s included
- Opportunities, quotes and stages tailored to your sales process
- Cases, queues and assignment rules for support and after-sales
- Contracts and approvals across sales, admin and legal teams
- Reports and dashboards to track every stage
Agentforce and AI
Agents that answer, qualify and take action inside your Salesforce, and AI assistants connected to your data, with clear rules on what they can do.
What’s included
- Agent design with Agent Script: topics, instructions and custom actions
- Actions wired to your Flows, Apex and real data
- Salesforce integration with AI assistants via MCP (Model Context Protocol)
- Testing with real conversations before publishing each version
Flow automation
Approvals, assignments, alerts and calculations your team does by hand today run on their own, with no errors or delays.
What’s included
- Mapping the current process before automating it
- Screen, record-triggered and scheduled Flows
- Automated approvals, assignments and notifications
- Migration from Process Builder and Workflow Rules to Flow
Custom development
Apex and Lightning Web Components for when out-of-the-box isn’t enough: integrations, custom screens and complex business logic.
What’s included
- Apex: triggers, invocable classes and tests
- Lightning Web Components for custom screens
- API integrations with other systems
- Clean deployments with Salesforce CLI and version control
Marketing and Data Cloud
Customer data unified in Data Cloud, useful segments and automated journeys in Marketing Cloud, so every contact gets the right message at the right time.
What’s included
- Campaigns and segments connected to your CRM data
- Event-driven journeys: sign-ups, renewals, reminders
- Emails with reusable content and consistent branding
- A unified profile of each customer in Data Cloud, ready for segmentation and for feeding AI agents
User experience
Layouts, Lightning pages and permissions designed for each role. A Salesforce that’s easy to use is a Salesforce that gets used.
What’s included
- Lightning pages and layouts tailored to each role
- Well-defined profiles, permission sets and field visibility
- Testing with each user’s real profile, not just as admin
- Guides and training so the team adopts it
How I work
- Discovery
I learn how your team works today, what slows it down and what data it has. Before touching anything.
- Proposal
I present a concrete solution: scope, priorities and what gets solved first.
- Implementation
I build in a sandbox, test with each user’s real profile and deploy to production in an orderly way.
- Ongoing support
Guides, training and adjustments after go-live, until the team fully adopts it.
My journey
- Since 2009Web development
I started writing HTML, CSS and JavaScript, and never stopped building.
- EducationMultimedia and Interaction Design
A degree focused on interfaces, interaction and user experience.
- WebsitesCompanies and professionals
Custom websites for Arana SA, PB Portones, Nyken Automatización and Podología Stella, among others. See portfolio →
- TodaySalesforce end to end
I manage the platform of a business group: sales, billing, contracts, service and marketing with Agentforce and Data Cloud.